PHI FACTORS™ is a practical framework designed to help insurers and health leaders understand the forces reshaping the private health insurance industry. These seven drivers capture the pressures, opportunities, and expectations facing funds today, and provide a lens to assess how Australia’s top insurers are responding. Like the factors in a complex equation, each one influences the industry’s trajectory. Together, they define the conditions for sustainable growth, innovation, and member value.
How insurers are responding to the PHI FACTORS™
The 2025 PHI Innovation Report shows how Australia’s leading health insurers are tackling the pressures and opportunities mapped out in PHI FACTORS™. It highlights the real-world responses to challenges like cost, ageing, trust, and technology, giving you a clear view of where innovation is happening and where your fund can move next.
By pre-registering, you’ll:
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Receive early access
The report will be delivered straight to your inbox before anyone else in the week commencing 13 October.
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Get exclusive invites
Including the PHI Innovation Insights Webinar on 19 Nov, where we’ll unpack the report’s findings and explore what they mean for your organisation.
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Secure a free workshop
Register your interest in a Private Scenario Planning Workshop for your team, using the PHI Innovation Report Drivers as the foundation.
PHI FACTORS™ Scenario Planning Workshop
A focused session for leadership teams to understand current capability, how the future could play out by 2035, and where to invest next.
Valued at $10,000 and offered free to a limited number of Innovation Insiders each quarter.
How it works
- Pre-work: Each participant completes the 10-min PHI FACTORS™ Benchmarking.
- Workshop (90–120 mins): Playback of strengths and weaknesses, scenarios to 2035 + team activity linking weaknesses to your strategic pillars.
- Playback: Priority links to focus on next, immersive assets to communicate the future + executive recommendations aligned to your strategy.
What you will get
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Recommendations
Practical executive-level guidance and next steps to uplift capability.
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Strengths & gaps
Clear view across the links, investment priorities, and an external perspective on your current state.
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Future scenarios
How your industry could evolve by 2035, immersive materials to share, and clarity on the cost of action vs inaction.